Rutgers University Dance Marathon (RUDM) is a student run and year-long philanthropy project directly benefiting Embrace Kids Foundation. Over 1,500 students dedicate countless hours raising money, organizing projects and volunteering at events that then culminate in a spectacular 27 hour dance marathon. Students often dance as part of teams representing their student organizations in a mutual effort to fundraise. RUDM is high energy, filled with activities, games, live bands, music, and food to engage the participants. In the finale, patient families join a large dance party on the floor followed by a reveal of the total amount raised! RUDM is widely regarded by many students as the most positive and impactful experience during their Rutgers student careers.